The keynote will provide an overview about different mechanisms to gather data by using wearable sensor technology for understanding the experience of people attending cultural events, public lectures, and courses. Through practical case studies in different areas of the creative industries and education, we will showcase our results and discuss about our failures. Based on realistic testing grounds, collaborating with several commercial and academic partners, we have deployed our technology and infrastructure in places such as the National Theatre of China in Shanghai. Our approach is to seamless connecting fashion and textiles with sensing technology, and with the environment. The final objective is to create intelligent and empathic systems that can react to the audience and their experience.

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